Please note: The Downtown Association office will be closed on Monday, January 21 in observance of Martin Luther King Jr. Day.
2nd Annual Whiskey Stroll
The 2nd Annual Whiskey Stroll takes place on Friday, March 1, 2019. Event times will be 6:00-9:00pm. The downtown strolls are a great way for your business to gain exposure to a diverse crowd with 400 people in attendance.
This option is best suited for retail shops and service-oriented businesses. Deadline is January 4. Limited to 10 locations.
Small Bites Provider
Option for food services to provide small bites to be paired with a whiskey at one of the pouring locations.
Pre/Post Stroll Stop
Available for any business type. Get on the map by offering special promotions exclusively for ticket holders.
About the Downtown Alameda Business Association
The Downtown Alameda Business Association was first formed in 1981 and serves as a support network for the 450+ businesses located within Alameda's Park Street Business Improvement Area. The Downtown Association's goal is to develop an economically prosperous business district through a united effort of its members.
Economic & Government Relations Committee - Assists the City in bringing new businesses to the District, retaining current businesses, and addresses community and governmental concerns that might affect our members.
Meets first Tuesdays, 8:30am.
Maintenance & Improvement Committee - Collaborates with city, community organizations, and vendors to keep the district Clean, Green, and Safe including, pedestrian and bicycle programs, street and landscape beautification, and public safety improvements.
Meets second Tuesdays, 8:30am.
Promotions Committee - Reviews promotional opportunities, plans and implements public fundraising events, recruits volunteers, and assists in developing sponsorships for district events.
Meets third Tuesdays, 8:30am.
Membership Committee - Greets new members, plans networking events like our monthly mixers, oversees annual awards event, ensures members are informed of news and happenings.
Fourth Mondays, Noon.
Board of Directors - Provides oversight and governance of the association, determines the annual budget, and represents the membership on issues that affect the District. Board members are elected by the membership.
Meets last Wednesdays, 8:00am.
View the FY2018/2019 Work Plan
Business Improvement Area
Business Improvement Areas (BIAs) are used extensively throughout California to promote a healthy retail/service climate as well as a district that is aesthetically pleasing and clean. Perhaps the biggest advantage to being in a Business Improvement Area is the knowledge that the welfare of the district is being actively pursued by both hired staff and civic-minded volunteers.
The Park Street Business Improvement Area was formed in 1989 and codified in the Alameda Municipal Code (AMC), Section 6-7. The Park Street area includes the "Theatre District" (Zone A) and the surrounding downtown business area (Zone B). Every year, the City Council re-adopts the BIA and sets the levy that becomes "dues" for businesses located within the designated improvement area.
The Park Street BIA is managed by the Downtown Alameda Business Association (formerly known as the Park Street Business Association). Revenues from the BIA directly benefit businesses located in Downtown Alameda through the general promotion of business activities and public events, beautification and ambiance, construction and maintenance of parking facilities, and special projects benefitting the business area.
Businesses located in and around Park Street should contact the Downtown Alameda Business Association for full details.
More information about the City of Alameda's Business Improvement Areas (BIA's) and annual assessment reports are available on the City of Alameda website: http://alamedaca.gov/business-improvement-areas
Background info for the 2018/2019 re-adoption (boudaries map and address list, BIA fee schedule, Downtown Association work plan): City Council agenda item (May 1, 2018)
Mission & Purpose
The Downtown Alameda Business Association serves as a support network for the businesses located in Alameda's Park Street Business District. The Downtown Association's goal is to develop an economically prosperous business district through a united effort of its members.
The Park Street Business Association (dba Downtown Alameda Business Association) is a 501(c)6 organization. The association's financial information may be obtained by contacting our office. Association By-Laws, revised 8/8/18.
Business mixers are typically held the third Wednesday of each month. The mixers provide an opportunity for our members to network and receive district updates.
Bring your business card for a chance to win a door prize!
Next Downtown Mixer:
- Tuesday, January 16
- RE/MAX Tribute
2437 Santa Clara Ave
Mixers are usually held on the third Wednesday of the month.