Events
Featured Event:
Downtown Alameda Winter Market
Celebrate the season with sparkle & fun! We are delighted to announce the return of the Winter Market as we welcome local vendors, entertainment, festive sips and delicious bites to Downtown. As daytime turns to dusk, the lights begin to twinkle and the Hot Cocoa Stroll will begin. The Hot Cocoa Stroll & Winter Market will pair nicely with the City of Alameda’s Holiday Celebration that evening.
The event will take place on Central Ave (between Park and Oak), and in Parking Lot C.
2024 Special Events
Small Business Saturday
Show support for local businesses and your community by shopping and dining locally. Skip the malls and set aside online shopping on the Saturday after Thanksgiving. This year's date is Saturday, November 30, 2024.
Winter Market
Celebrate the season with sparkle & fun! The Downtown Alameda Winter Market will welcome local vendors, entertainment, festive sips and delicious bites. This event will take place on Saturday, December 7, 2024 from 1pm-7pm.
Hot Cocoa Stroll
A variety of businesses will offer a warm welcome and a delectable assortment of sips & nibbles. This fun, free, family-friendly tradition is sure to warm your heart! The stroll will place on Saturday, December 7, 2024 from 5pm-7pm.
Santa Visits
Have your cameras ready! Santa will be strolling the district, popping into businesses, handing out treats, and posing for photos. You'll see him Thursday, December 19th from 5pm-7pm. Stop by Alameda Avenue where we will be celebrating his arrival with festive music and activities.
![[image: welcome friends]](https://downtownalameda.com/wp-content/uploads/2019/12/2022WelcomeFriends3StreamBinSignsLandscapeWine-300x255.png "2022WelcomeFriends3StreamBinSignsLandscapeWine")
Welcome Friends
Downtown businesses are happy to see you again.
You can support local businesses by shopping, dining, making appointments, and purchasing gift certificates.
Downtown Events
Check our downtown calendar for online and in-person events hosted by local businesses.
Past Events
Alameda Restaurant Week
Alameda Restaurant Week is a 10-day event celebrating the culinary delights of our island city. Enjoy Alameda’s dining scene by visiting your choice of over 30 participating restaurants and bars. Many of the restaurants are offering prix fixe menus and special dishes. This year's Alameda Restaurant Week took place from March 1-March 10, 2024.
Whiskey Stroll
Sip and stroll your way through the downtown district tasting premium craft whiskeys paired with yummy bites at 12+ unique businesses. Learn about top California distillers and local chefs as they showcase their unique flavors. This year’s event took place on Friday, March 22, 2024.
Spring Market
Bring the family to our Spring Market, an outdoor shopping, dining and entertainment experience adjacent to the Park Street corridor. The Spring Market will feature curated vendors & purveyors with goods and foods for sale, interactive community booths, live music, spring vibes and tasty beverages for everyone’s enjoyment. This year's inaugural Spring Market took place on Saturday, May 4, 2024.
Rock & Roll Beer Stroll
Sip and stroll your way through our historic downtown district tasting local beer selections paired with yummy bites at unique pouring locations. Enjoy an afternoon filled with food, drink, and live music while learning about the unique styles of Northern California breweries and local chefs.
Fourth of July Parade
The Alameda 4th of July Parade is one of the largest Independence Day parades in the nation. The best viewing spots can be found on Park Street along the first stretch of the parade. This year's parade took place on Thursday, July 4. Organized by ARPD.
Art & Wine Faire
Enjoy the summer sun and island breeze at Alameda's biggest free street event of the year, featuring over 200 arts, crafts and food vendors; local beer and wine; continuous live music on three stages; and a kids' areas. The event will took place July 27 and July 28 from 10am-6pm. More details: downtownalameda.com/artandwine/
Pride in the Park
A family-friendly event celebrating LGBTQIA communities with performances, music, and food at Chochenyo Park. Co-sponsored with ARPD. This year's Pride in the Park took place on Saturday, October 5, 2024.
Rum Stroll
Sip and stroll your way through our historic downtown district tasting premium rum selections paired with yummy bites at select pouring locations. This inaugural event took place on Saturday, October 19, 2024.